Meet Lavender

Founder of Career Clarity — where alignment sparks momentum and your brilliance leads the way.✨

Apr 17, 2025

Meet Lavender Loveway

Career Strategist. Spark Igniter. Creator of the Brilliance Sequence™

Founder of Career Clarity — where alignment sparks momentum and your brilliance leads the way.✨

For over two decades, I worked at the heart of hiring —
as a corporate recruiter, talent acquisition leader, and career whisperer across tech, SaaS, FinTech, and beyond.
I’ve sat across from more than 27,000 candidates,
partnered with over 5,000+ hiring leaders.

I also sat at the crossroads of career and calling —
investing over 55,000 hours into interviewing
and studying the art of conversation, career transformation, and potential-spotting.

That’s five times the benchmark for mastery.

But I never saw it as mastery. I saw it as a study.

Inquiry. Curiosity. Devotion.

Every interaction became a micro-experiment.
Every rejection, every offer, every quiet pause or confident lean-in…
I wanted to understand why. I didn’t just observe — I listened. Deeply.

Every resume was a story.
Every conversation was a thread.
Every career move or decision was a clue.

I studied it all. The words. The energy. The silences.

I studied how people talked about themselves.
What made someone light up and come alive when they talked about their work?
What sparked that same aliveness in a hiring leader, too?

I studied what made hiring leaders light up.
What empowered them to see alignment in a Candidate in an interview, or in a new role?

I studied and tracked what inspired trust, what created doubt, what closed a door, and what cracked one wide open.

I uncovered and discovered who gets selected or rejected.
What is the ‘deeper why’ instead of the ‘surface excuse’?

But more than anything, I studied people.
Over time, the patterns became clear.

And eventually it all clicked into place.

What I Believe

Eventually, a deeper truth emerged:

Career transformation isn’t just about strategy.
It’s about sovereignty.

✨ The most powerful career moves don’t come from a job title.
They come from a spark.
And when you learn how to follow that spark with strategy, clarity, and self-trust, everything changes.

I also learned this through all my ‘study’:

You don’t need someone to tell you what to do.
You need someone to help you see what’s possible.
Because the only person who knows what’s best for you… is you.

I’m here to offer tools, perspective, and deeply grounded insight
to help you return to your own knowing…
and act from that place.

Why I Built Career Clarity

Career Clarity is where I share everything I’ve learned —
and continue to learn —
about the art and science of career transformation.

I built it not as a coaching program.
Not as a productivity tool.
But as a movement for experienced professionals
ready to reclaim their power, realign with purpose,
and redefine what success means on their own terms.

My frameworks are built from lived experience,
not theory.
They’re designed to hold complexity
and offer radical permission,
while guiding you toward aligned, strategic action.

I also built Career Clarity for those who can no longer ignore the whisper.

The whisper that says:

This role doesn’t fit or feel good.
I’m meant for more.
There’s something different I’m here to do.

You may have spent 10, 15, even 20+ years
building a career you're grateful for —
but not one that truly aligns with the shape
of who you are becoming.

You’re not starting over.

You’re realigning.
You’re reclaiming your agency.
You’re rewriting the rules.

That’s where I come in.

🧭 Roles I Serve — and How

I’ve supported tens of thousands of professionals across every stage of their career, but I also understand that roles and industries don’t always tell the whole story. That’s why I offer support in two ways:

By Role — For professionals navigating specific career seasons:

By Functional Expertise — For people based on what they do and the field they work in:

Whichever path you’re walking, there’s a space for you here — with clarity, comfort, and care.

Who I Support

Career Clarity is for experienced professionals —
the ones who’ve built something meaningful
and now feel the quiet call toward something more.

I support those who’ve been in it —
who understand how The Hiring Games™ (as I call them 😉✨)
and who are ready to redefine how it works for them.

Whether you’re navigating burnout,
craving reinvention,
stepping into leadership,
or searching for deeper meaning,
this space is for you.

You might see yourself reflected in
one (or more) of these archetypes:

😅 The Restless Overachiever
You’ve done everything “right.” You’ve collected the titles, the impact, the praise. You’re a top performer with a stellar track record… with a growing sense that something’s missing. Under the surface, a quiet question lingers: Is this it? You’re not afraid to start again — but this time, it must also be aligned.

🔥 The Quietly Burning Out
You once loved your work, but now it drains more than it gives. You’ve been carrying it all — the pressure, the perfection, the expectations. Whether from toxic culture or relentless performance pressure, you’re craving relief, sovereignty, and a version of success that sustains you. You’re ready to trade survival mode for sustainability and success that actually nourishes you.

🌀 The Stuck Performer
You’ve outgrown your current role, but the exit feels murky. You may feel frozen. Whether it’s golden handcuffs, fear of disappointing others, or the weight of identity, you’re ready to break the cycle… if you could just see the way out. You’re desiring a clear path forward — one that honors your experience and unlocks new possibilities.

🌿 The Rising Executive
Leadership is calling — or you’re already in it — and you want to lead with clarity, integrity, and a grounded sense of who you are. You’re navigating the complexities of identity, influence, and hiring. You don’t want to perform power. You want to embody it. You’re building something bigger, and it starts with you.

🌟 The Soulful Strategist
You’re deeply skilled and highly competent — but your current work feels… hollow. Your work no longer feels aligned. You want to use your gifts in service of something real, something resonant. You’re ready to stop pretending.

💫 The Purpose-Seeker
You’re not just chasing the next job or title. You’re longing for work that matters. You’re seeking connection, community, and contribution — work that lights you up and makes a difference.

🌊 The Empathic Expert
You’re intuitive, thoughtful, and brilliant. You’ve always known things others miss. Intuitive, perceptive, and quietly powerful — you’re ready to stop shrinking or shape-shifting and start showing up fully.

🌈 The Pivot-Seeker
You feel the shift. You know it’s time to move into a new role, new industry, new mission… maybe even a new version of you. You don’t need a map. You need a spark, a strategy, and support for the leap to your next true step.

🧩 Not sure where you land?
→ Try the Career Clarity Archetype Quiz to discover your path (coming soon!)

What I Offer

Career Clarity is designed as a living library of
tools, insights, and spaces for realignment.

Here, you'll find:

✨ #AskLavender — career Q&A for mid-to-senior professionals
✨ The Career Clarity Community — live calls, coaching, and deeper support
✨ Digital Tools & Frameworks — including the Career Clarity Code™, Brilliance Sequence™, and The Interview Advantage
✨ Short-form Content & Energy Support Series — like The Sunday✨Spark and Career Wisdom 💎

→ If you're not sure where to begin, the ✨📍Start Here page will walk you through it.

I don’t believe in “one-size-fits-all”.

Everything I create is made to meet you at your own turning point —
and walk with you toward what’s next.

Why I Do This Work

If you’re curious, questioning, or quietly preparing for your next leap —
I’m so glad you found your way here.

Because I believe your career isn’t just a path —
it’s a portal.
And when you step into alignment,
your entire life shifts.

I’m not here to fix you.
You’re not broken.

I’m here to illuminate your options,
reflect your brilliance back to you,
and empower you to move forward with
clarity, strategy, and deep self-trust.

This is a space where you don’t have to justify
your burnout,
your experience,
or your desire to do things differently.

You’re allowed to want more —
and you’re allowed to have it.

If you’re ready to explore
what that “more” could look like ✨,
I’m so honored to walk beside you.

With excitement 😆✨,
💜 Lavender

Let’s Connect

→✨📕Check out my Notes here on Substack!

📍 Follow me on LinkedIn
📍 Visit the Career Clarity LinkedIn page
📍 Dive into Instagram
📍 Check out our YouTube page

✨ Or head over to the 📍✨ Start Here page to find your next step.

✨💡 Curious what’s included in a paid subscription? Take a peek at the full breakdown of Community perks here.

✨🤔 Want to explore more personalized support based on your role or area of expertise? I’ve created pathways just for you.
→ Explore Your Career Clarity Pathways

✨❓ Have a question about your job search, career path, or hiring strategy? Submit it to #AskLavender — I feature real questions from readers. You never know who else might be helped by what’s on your heart. 💜

✨🔓 If something here unlocked a shift in your job search, career path, or leadership journey—or simply helped you breathe a little easier—I welcome your kind support. This labor of love reaches thousands of professionals monthly and is built to serve generously and sustainably. Your contribution helps keep these insights flowing. Whether it’s the cost of a calming tea 🫖 or a new book I can devour to pour more wisdom into this space 📖, it directly supports the mission. I’m so grateful you’re here. 💜

Contribute a Tea 🫖 (or a Book 📖)